1. Find a hot niche market aEc Research what your market wants before you create any products. o Use Google keywords and other online research tools e.g. Yahoo o Listen to your market aE" read newsletters, join forums, etc. o Tune in to the latest buzz aE" what are people talking about, what's in the press, topical issues on TV, radio. Look at e-zines aEc Check out what your competitors are doing

2. Create a product that gives your market what it wants aEc Written product (e-book, newsletter, blog) aEc Video product aEc MP3 audios aEc Interview experts aEc FAQs and aEoeTop Ten TipsaE??? aEc Package different formats together for a higher price, e.g. MP3 download, plus transcript of the interview

3. Create a powerful and compelling sales message aEc Keep it simple. Your offer and reason for buying (pain it will ease or problem it will solve) must be apparent. And only ever have one call to action on your sales page. aEc Use audio and video to get your message across aEc Look at many other sales letters to see how others are promoting theirs. aEc Keep a file of attention grabbing headlines, styles and copy ideas that grab you and make you want to buy. aEc AIDA aE" Attention, Interest, Desire, Action aEc Key parts are Headline (offer something for FREE, use curiousity, benefits, ask questions aEc USP aE" what is your unique selling proposition? What is better about your product than the competition, why should anyone buy it? Do you have a unique niche? Or fill a certain gap in the market? aEc Test different messages and see which ones work best (google analytics) aEc Offer bonuses, discounts and special offers aEc Evidence aE" use testimonials aE" offer some copies of your product for free in exchange for a written testimonial you can use on your website aEc Offer a money-back guarantee aEc p.s. Don't forget the p.s. The second most read part of the sales letter after the headline

4. Create a customer database aEc Affiliate marketing aEc Mailing lists of the experts you interview (offer them the rights to sell the interviews) aEc Offer your product to newsletter editors with profit share if they promote to their subscribers. You keep any prospects or customers for your own database.

5. Design a simple website that converts prospects into buyers aEc Weebly.com aEc Bigpixie.com aEc Hostgator/wordpress/artisteer aEc Outsource through Elance and scriptlance There are three basic steps to creating a web-page:

a) Register a domain name (123reg.com)

b) Secure hosting space on a server (hostgator)

c) Create your pages (Wordpress, bixpixie, weebly) 6. Drive traffic to your website aEc PPC advertising (Google, Facebook, Yahoo) aEc SEO (using pertinent keywords in your content which is picked up by the search engines) aEc Newsletters aEc Blogging aEc Social networking sites (Facebook, twitter, LinkedIn etc.) aEc Ezine articles

7. Use email to turn even more people into customers aEc Aweber aEc Constant contact aEc Zoho aEc Offer free tips, free trial to your membership programme, free video revealing the #1 secret to..., special time-limited offers

8. The money's in the database aEc Offer something for free aEc Bundle products together aEc One Time Offer (OTO) aEc Upsell aEc Membership programs aEc Create more of your most popular products (boating 2) aEc Communicate with your list regularly but without always selling to them aEc Provide at least three links to your sales page in the email aEc Create an offer on your website that makes visitors want to give you their name and email (squeeze page)

9. Recruit an army of people to sell your product for you aEc Set up an affiliate programme aE" joint venture with 50:50 profits e.g. aEc Clickbank.com, Paypal.com, Amazon.com aEc Create marketing tools for your affiliates aEc Tell everyone you meet what you do 10. Final tips and success strategies aEc Take action today aE" even if you don't know everything, haven't got everything figured out and things aren't perfect you can still make money online. Get your product and website ready and start marketing. You can tweak as you go along. aEc Keep your ultimate goal in mind at all times aEc Be specific, be clear on what you're trying to achieve, and keep taking action towards your goal. aEc Take one step at a time aE" just do something (The Slight Edge principle) aEc Spend time on your internet business every day aEc Keep learning and stay abreast of new marketing strategies. The internet marketing world is a fast moving one.

Published at internet-marekting.hahasas.com